Friday, December 23, 2011
Thursday, December 15, 2011
Thursday, December 8, 2011
Required viewing
For those who have been in radio long enough, this will bring back some warm memories. For those too young, sorry you missed it. Click here.
Tuesday, December 6, 2011
Christmas Bells go "ch-ching"
Trevor Schellenberg our PD in Steinbach sent out a piece earlier today about how Christmas music increases a stations ratings. Check out these numbers.....
HOLIDAY BOOST: A sampling from 2010 of average shares as radio stations that temporarily switch to all-Christmas see ratings soar.
- New York: WLTW -- 6.0 | Christmas: 12.3
- San Diego: KYXY – 4.1 | 9.7
- Boston: WODS – 4.5 | 9.3
- L.A.: KOST – 4.6 | 9.2
- Dallas: KVIL – 4.1 | 7.2
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